6 Reasons the S40 Digital Press Can Benefit Your Retail Marketing
What used to be considered a lower quality print alternative, digital printing for retail and POP graphic and display solutions has come a long way. Now, with digital presses such as the Inca Onset S20 and the newest, fully automated Inca Onset S40 at Express Image, we can provide outstanding small/ large format printed graphic quality with shorter lead times than ever before. What does our new digital print technology mean for your retail business?
Printing in seconds.
Require an emergency same day print completion? Even your last minute marketing ideas can be printed on deadline. Digital presses require no setup, no films, no plates to be made and no drying time necessary, allowing for faster print production and shorter lead times required.
In this world of everything customizable, digital printing can help you achieve a better response rate to your marketing materials by allowing data to be varied (customized) during the run. A better targeted marketing piece increases response rates and your campaign effectiveness.
Errors found before it’s too late.
Using a computer to monitor the entire printing process allows us to detect errors before your job is completed.
More accurate printing.
Digital’s computer precision allows for a sharper print output and better color precision and contrast, providing you with eye grabbing pieces.
With digital, you can print as little, or as much as you need without breaking the bank. In fact, for small print jobs, digital print provides important cost savings as the process prints directly to paper requiring half the setup time of a traditional process and reduces the cost of the process.
The digital process allows you to print graphics and displays on various substrate sizes and thicknesses.